Accounting and Finance

marketing scorecard

The Perfect Ways to Create a Marketing Scorecard

Before the age of the internet, it was challenging for marketers to assess the performance of their marketing efforts accurately. Not only that, but most marketing campaigns were designed to…

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accounting for small business owners

Accounting for Small Business Owners – How to Make it Fun

Reading tax forms, maintaining books, checking bank account statements, sending invoices and creating a budget for business activities sound boring and dull. It’s a common belief that only those who…

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